@misc{ais_repository_1848561,
  title = {Market Research Methodologies: Multi-Method and Qualitative Approaches},
  author = {Takhar-Lail and Amandeep},
  year = {2017},
  publisher = {IGI Global},
  howpublished = {Repository AIS},
  note = {oai:ais:library-item:51060}
}